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Strategy
Definition of product market strategy - Evaluation of acquisition candidates - Post-merger integration plans - Business due diligence
Marketing strategy & Commercial strategy
Product repositioning and brand management/stretching-Channel and trade marketing strategy - Pricing terms - Marketing planning - Approach to category management and client economics management
Operations
Design of distribution systems and processes - Negotiations with logistic operators - Logistic KPIs - Manufacturing area redesign
Organization and processes
Top management and commercial organization - Restructuring of sales network and deployment - Indirect cost reduction plans - Lay out of Tableau de Bord/M.I.S. - Diagnosis of key processes
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"FMCG is one of the historical areas of our expertise, covering most of Food sectors (from Fresh products to Confectionary, from Frozen to Coffee and Catering), Beverages and Tobacco. Our client portfolio includes some of the world players in the food market, one of the world leaders in the tobacco business, and leading brands in coffee. With some of them we had the opportunity to cover a wide number of countries, from America to China, from Europe to South East Asia. We have also supported Private Equity Funds in business due diligences and market evaluations." Several Luxury Goods and Fashion companies received support from Value Partners, not only on strategic and brand management issues, but also in the operations area, an increasing priority for all players. Clients served range from top Italian fashion and apparel brands to world leaders in accessories. Several projects have been performed in the retail area, serving companies both in the definition of retail strategy - key to most players in this business - and in the implementation of outlet structures and their operational management. Massimo Buffetti Consumer goods practice leader - Tel +39 02 485 481 |
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