Value Partners in the Italian Senato: a study on Gen Z to rethink financial education

On June 23rd, Value Partners took part in the conference “Financial Education and Young People: Understanding Gen Z to Build the Future”, organised on the initiative of Senator Dario Damiani at the Italian Senato, in collaboration with AIEF – the Italian Association of Financial Educators.

On this occasion, Gabor David Friedenthal presented the research carried out by Value Partners, offering insights into the relationship between the younger generations and financial education. The event brought together representatives from institutions, academic community and the professional world, creating an important opportunity for discussion on how to understand the needs, behaviours and expectations of Gen Z in order to develop increasingly effective and future-oriented financial education tools and programmes.